The influence of negative information on a person. Information impact on a person: ways to ensure information security in the modern world

Factrum publishes an excellent article from Iphones.ru on how to get this information.

1. How to find a person's pages in all social networks at once?

Several years ago, Yandex launched a service for finding people's personal pages. It is available at yandex.ru/people. Currently, the search is carried out on 16 social networks:

You can search not only by first and last name, but also by nickname:

If you are in doubt about how a person calls himself on the Internet, then you can use the logical OR operator (denoted by a vertical bar):

2. How to find the last posts of a person in all social networks at once?

12. Does ICQ store any interesting information about a stormy youth?

14. How to find out the location by IP?

The method does not guarantee the accuracy of the information. After all, there are many ways to hide your real address, which are used by both providers and users. But it's worth a try.

1. Take a letter from a person and see its original text:

2. Find the sender's IP address in it:

3. Enter it into the form on the ipfingerprints.com service:

15. How to find out the apartment number of a person by his home phone number?

The last feature makes a lasting impression on women:

1. See off new girl to the entrance. You accidentally ask for her home phone number;

2. In between times, go to mobile app"Sberbank" and go to the section for paying for MGTS services;

3. Type in the phone number and find out the apartment number;

4. Before you say goodbye, tell about your second cousin who participated in the "Battle of Psychics" and offer to guess her apartment number;

5. Call the desired number;

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Today in the post: The likelihood of manifestation of psychological dangers, may be different depending on specific conditions.

Greetings, dear blog readers, I wish you all mental health.

Influence of information on a person - classification

Currently, there is no sufficiently substantiated and detailed general classification of the influence of information on a person. This is due to the novelty and complexity of this problem, as well as to the fact that the procedure itself and the result of the classification depend on the tasks that need to be solved, and in this regard, on the chosen grounds and criteria that are used in the classification.

First of all, it is necessary to highlight the following main sources influence of information on a person, which can be divided in relation to the personality into two groups: external and internal.

Sources of information influence on a person

Common source external influence of information is that part of the information environment of society, which, for various reasons, does not adequately reflect surrounding a person peace. Those. information that misleads people, into the world of illusions, does not allow to adequately perceive the environment and oneself.


The information environment takes on the character of a second, subjective reality for a person. That part of it that contains information that inadequately reflects the world, and those of its characteristics and processes that impede or hinder the adequacy of the perception and understanding of the surrounding world by a person and himself.

One of them is the objective complexity of the world itself and the process of its cognition, mistakes and delusions of people who cognize it.

In another group of sources of influence, it is possible to combine the actions of those people who, pursuing their own goals, achieve this, using various methods of informational and psychological influence on others (see Psychology of influence on a person) without taking into account their interests, and often simply by misleading, acting contrary to their interests and damaging them. This is the activity of various persons - from political leaders, statesmen and public figures, representatives of the media, literature and art, to our everyday partners in interpersonal interaction.

These persons include those who, exerting an informational and psychological influence on others, skillfully, mixing lies with truth, increase the degree of inadequacy of the information environment of society and thereby expand the illusory subjective reality.
(manipulation or control of people)
True, this does not make it easier for those who have already fallen into the web of his manipulations, who are experiencing their destructive and derogatory influence on themselves.

Influence of information on a person - manipulation relationship

The very socio-political and economic situation of cardinal social changes and the transition to market relations contributes to this and enhances this trend.

The seller seeks to sell the product to the buyer, and their interests do not always coincide, if not to say that they diverge and have only one common point of contact - the fact of selling a particular product. At the same time, the seller actively resorts to various methods to hide the flaws and emphasize the merits, real, and most often imaginary, of the advertised product.
Often, he hides the information the client needs, and part of it changes and thereby makes it difficult to obtain adequate information about the product.
(psychology of persuasion, or everything will be my way)
The employer also resorts to psychological manipulations in order, for example, to pay the employee cheaper, etc.

The negotiators, using various methods of manipulating information, implement reflexive control technology in order to achieve their goals and achieve more favorable conditions for their side, as a rule, at the expense of infringing on the interests of the other side. Moreover, this happens both in situations affecting the interests of an individual or several persons, and interstate relations, in which the interests of entire peoples and even, as history testifies, their very existence act as the price of manipulation.

Access to large-scale use of new information technologies and control over the mass media greatly enhances the possibilities of information and psychological influence on people by changing the information environment of society. This is most possible for a variety of social organizations- various associations of people, social groups, public, political and state structures, some social institutions of society.

In this regard, it is possible to single out three more relatively independent groups of sources of information influence on a person.

Groups of influence of information on a person

Thus, the activity of various groups and associations of people, in particular, some political parties, socio-political movements, nationalist and religious organizations, financial, economic and commercial structures, lobbyist and mafia groups, etc.

Their activities become dangerous when, in order to achieve their goals, they begin to use various means of informational and psychological influence, thereby changing the behavior of people in such a way that damage to their own interests is caused. There are widely known examples of the activity of some religious sects of this kind, provoking ethnic-ethnic conflicts, unfair advertising, in particular, the sensational story of the MMM JSC (which had no problems, but most of its clients had these problems).

As another source of information influence, under certain conditions, one can single out the state itself, public authorities and administration. This is due to the actions of state leaders and the ruling elite. The danger arises when, realizing their own interests, and sometimes just ambitions, they use the power of the state apparatus to provide information and psychological influence on people, masking their actions and true goals that do not correspond to the interests of the state, society and the population of the country.

The danger of the influence of information is aggravated by the fact that the state often begins to experiment with the masses for the sake of "good great goals" and to influence their consciousness.

The main sources of information influence on a person

The main sources of information and psychological influence on a person can be summarized as follows:
- State(including foreign ones), authorities and administrations and other state structures and institutions.
- Society(various public, economic, political and other organizations, including foreign ones).
- Various social groups(formal and informal, stable and casual, large and small at the place of residence, work, study, service, cohabitation and leisure activities, etc.);
- Individuals(including representatives of government and public structures, various social groups, etc.).

The main means of influencing information on a person

In a generalized form, the following are distinguished as the main means of influencing information on a person:
- mass media(including Information Systems, for example, the Internet, etc.);
- literature(including artistic, scientific and technical, socio-political, special, etc.);
- art(including various areas of the so-called mass culture etc.);
- education(including the systems of preschool, secondary, higher and secondary specialized state and non-state education, the system of so-called alternative education, etc.);
- upbringing(all various forms of upbringing in the education system, public organizations- formal and informal, system of organization social work etc.);
- personal communication.

Internal sources of influence of information on a person's personality are inherent in biosocial nature the human psyche, in the peculiarities of its formation and functioning, in the individual and personal characteristics of the individual.

Due to these features, people differ in the degree of susceptibility to various information influences, the ability to analyze and evaluate incoming information, etc.

Besides individual characteristics there are also certain general characteristics and patterns of the functioning of the psyche, which affect the degree of exposure to information and psychological influences and are inherent in most people.

So, for example, in crisis changes in society, the suggestibility of people increases, and, accordingly, the susceptibility to information and psychological influences increases. It also increases when a person is found in large gatherings of people, in a crowd, at a rally, demonstration. A kind of mental infection with a certain psychoemotional state occurs with a person, which, for example, is quite clearly manifested at various entertainment events.

There are certain patterns of perception and response to unconscious and unconscious influences, for example, to subthreshold stimuli, etc.

Psychophysiological possibilities of resisting the influence of information on a person

Knowledge of their individual psychological characteristics and general characteristics and the regularities of the functioning of the psyche becomes for a person at the present time not only an obligatory element of his general culture, but also necessary condition safety in social interaction, in various interpersonal communicative situations.
Paradoxically, many people are much more eager to learn about the structure of the car and how to handle it than about their own. psychological characteristics and ways to use your psychic abilities.

I wish you all psychological well-being!

Frequently asked Questions:

Do you know which poison is the most dangerous on earth? Would you think that snake venom or scorpion venom, or maybe spider venom? That's right, but there is a more terrible thing - this negative information

All good things begin with YOU!

The most dangerous poison on earth

Information poison is the most terrible. There is no vaccine from it, it penetrates into our body, heart and soul gradually, killing us all our life.

Negative information, information poison is the most terrible weapon in the world!

Today, there is countless evidence of this fact.

Do you remember the research of the outstanding Japanese scientist of our time, Mr. Masaru Emoto? His books are very popular around the world.

Masaru Emoto made a unique microscope that allowed him to instantly freeze and take photographs of snowflakes while researching the effect of information on the properties of water.

Here's what he found:

Negative words ( "Death", "Disease", "Evil") written on a vessel with water cause changes in the structure of water - after a sharp freeze, snowflakes turn out to be ugly!

If you write positive, light words: “ Love "," Happiness "," Faith"- the snowflakes are divinely beautiful!

There is another convincing experiment, thousands of people have repeated it in due time, and any of us can do it at home.

Take two identical jars of cooked rice, write negative words on one of them, and positive words on the other.

Then put them in a dark place, after a week or two check what happened to them! You will have a super convincing result!

Rice in a jar with negative words will turn black and stink horribly, but with positive words it will stay clean!

You know that words, any words, are just a bad translation from the original. Everything happens in a language that does not exist ...

And now - attention!

A person, on average, is 80% composed of.

If you want to rot from the inside, say more negative words.

Always remember - thought is material! Today you are where your thoughts and words of yesterday took you, and tomorrow you will be where what you think and say today!

And what thoughts to choose, you decide ...

So, the most deadly poison on earth is negative information!

She waits for us everywhere and does us maximum harm!

If you want to stay healthy for a long time, strictly filter your thoughts, try to watch the "zombie box" as little as possible, block sites from which it pours out on your head negative information, try to tune in to the wave!

Do not forget to always sincerely smile with your eyes and fill your heart with love. This is the prevention of all diseases. When you are sad, angry, depressed, crying or nervous, your organs give off poisons; but if you are happy and smile, they produce like honey healing liquid. (Wisdom of Tao)

Peace to every cell of every brain!

Services, search operators and interesting tricks.

We continue to talk about advanced ways to search the web. We started with an article:

I am sure that many of the techniques will be a revelation for you. For example, do you know how to find out a girl's apartment number from her home phone?

1. How to find a person's pages in all social networks at once?

Several years ago, Yandex launched a service for finding people's personal pages. It is available at yandex.ru/people. Currently, the search is carried out on 16 social networks:

You can search not only by first and last name, but also by nickname:

If you are in doubt about how a person calls himself on the Internet, then you can use the logical OR operator (denoted by a vertical bar):

2. How to find the last posts of a person in all social networks at once?

12. Does ICQ store any interesting information about a stormy youth?

14. How to find out the location by IP?

The method does not guarantee the accuracy of the information. After all, there are many ways to hide your real address, which are used by both providers and users. But it's worth a try.

1. Take a letter from a person and see its original text:

2. Find the sender's IP address in it:

3. Enter it into the form on the service ipfingerprints.com :

15. How to find out the apartment number of a person by his home phone number?

The last feature makes a lasting impression on women:

1. Accompany the new girl to the entrance. You accidentally ask for her home phone number;

2. In the meantime, go to the Sberbank mobile application and go to the section for paying for MGTS services;

3. Type in the phone number and find out the apartment number;

4. Before you say goodbye, tell about your second cousin who participated in the "Battle of Psychics" and offer to guess her apartment number;

5. Call the desired number;

What to do with the spread of negative information about the company?

Our topic today is the spread of negative information and ways to combat this unpleasant phenomenon. The statistics are harsh - today, many business owners and top managers of companies very often do not pay attention to how negative information affects the company's business. The connection between the fact that one of the clients is offended by the company and financial performance is so opaque, non-obvious, intangible that often the very fact of its existence is questioned or denied altogether. In addition, there are a number of factors that further diminish the significance of this relationship. For example, marketers unwittingly contribute to the formation of the "blinkeredness" of this connection. Especially those of them who are engaged in the development of activities to form the company's image and advertising. Who of you, dear readers, has not heard from marketing representatives “We are introducing a new program aimed at improving relations with partners so that they are as comfortable and convenient as possible to work with our company” or something like that? I am sure that almost all of you have come across such assurances. The psychology of most people is designed in such a way that it is comfortable for us to perceive pleasant information. We often tend to ignore or ignore information of a negative nature. A leader of any level is a person. And he can treat information in the same way. That is why marketers are not guilty of creating "blinkering". They do their job according to the regulations, they do it perfectly! Sometimes they try to make up for the negativity created in the relationship with the client. But this work only creates an information barrier, a comfortable barrier to "hope for a better future." And negative information becomes less noticeable. In view of all this, the task of countering the spread of negative information is solved not at the system level, when the reasons for its occurrence are understood, but by the method of installing "patches".

This option for solving the problem of countering the spread of negative information is similar to the methods of a bad doctor. Imagine, dear reader, how a person comes to the doctor with a headache and asks for help. The doctor, after listening carefully, prescribes treatment, prescribing expensive medications. Does this, by any chance, remind you of the work of a marketer who reports to management about what customers were unhappy with, and then about suggestions for improving the situation and the budgets that are needed to implement the proposals? Agree, dear reader, that there are similarities in the work of a bad doctor and a marketer. Let's think about it and try to figure out what this work will lead to.

Let me give you an example from my practice. I was approached by representatives of a Moscow company that sells electrical products throughout Russia and has a wide partner network. The essence of their problem was as follows. Sales planning was carried out on the basis of averaged sales statistics for the year. But for several years there was a tendency - in St. Petersburg, sales plans were fulfilled very conditionally. Electrical products of the middle price segment, which sold well in other cities, in St. unclear reasons, did not sell well. And vice versa - products from the high price segment in St. Petersburg sold better than in other cities. The sales department was given the task of increasing the sales volume of products of the middle price segment, so that “it would be like everywhere else in Russia”. I will tell you in advance, dear reader, that the task was not completed. The usual salesman's arsenal didn't work. The company's management tried to use marketing as a promotion tool. Large-scale advertising events, a number of joint events with partners with field trips, etc. were carried out. Substantial financial resources have been spent. However, this did not help in solving the problem. The imbalance in planning led to the fact that customers gradually formed the opinion - "This company sells all nonsense, but you will never find what you need." The company's reputation suffered greatly from this. This is the background that company representatives told me.

I will not describe in detail the work that I have done on this project. I will only tell you about my conclusions and recommendations, which were eventually given to the representatives of the company. Electrical products of the middle price segment have a dust and moisture protection class IP44, which is not enough for St. Petersburg, because there is a very high humidity there. In other words, with temperature drops in the products of the middle price segment, condensation formed, which led to the failure of devices, short circuits in the network with all the ensuing consequences. Such deficiencies in the operation of devices led to the fact that customers had to systematically repair electrical networks, which took time and additional costs. As a result, the initial benefit from the purchase of mid-range devices was lost through regular maintenance, and sometimes repair costs were significantly higher than the initial savings. Devices of the high price segment had a class of dust and moisture protection IP66, which allowed them to be used in a humid environment without breakdowns and malfunctions. Specifically, the peculiarities of the geography of St. Petersburg gave the answer to the question of how to balance sales. Subsequently, when I, together with company representatives, looked at the sales statistics for cities that are close to " big water"(For example, Kaliningrad, Murmansk, Vladivostok, as well as cities on the rivers: Ulyanovsk, Saratov, Novosibirsk ...), it turned out that these cities have a similar imbalance in sales. But since St. Petersburg ranked second in terms of sales after Moscow, the rest of the cities were initially not given importance. As a recommendation, I advised to introduce in planning the coefficient associated with the proximity of the city to the "big water". I will not name the numbers, but I will say that the cost of my work cost the company to the customer eight times less than the budget that the company spent on advertising and joint events with partners. Is it profitable? Dear reader, consider yourself.

Now let's look at this example, how we managed to neutralize the flow of negative information. When the coefficient was introduced at the stage of sales planning, the situation when there was a shortage of the most demanded products was resolved. The customer, getting what he wanted, could no longer say that this company did not have what he needed. On the contrary, the customer could say that he can always buy what is required. The flow of negative information has stopped.

Let's return to our topic - negative information, how to deal with it and how to neutralize it. As a follower systems approach to solving problems, I can say the following ... Any problem related to the dissemination of information, especially negative, must be solved systematically! Problems of this type can be solved in three ways (see Fig. 1).

Rice. 1. Ways of solving problems.

As you can see from the diagram in Figure 1, each of the methods works in its own time. This does not mean that if you see a deterioration in the situation, then you have to wait until the consequences come to take action. Solving the problem using method 3 is the most difficult and costly!

The first way. It allows you to significantly minimize losses from negative information, and ideally reduce them to zero. This is a way for those who are used to working proactively, thinking everything over in advance. possible consequences their actions, the actions of their subordinates and colleagues. We can say that this is prevention. After all, it is easier to prevent a disease and take preventive measures than to treat or, even more so, to deal with complications after an illness. Thus, at this stage, we try to prevent the formation of situations that can become the reasons for the emergence of negative information.

Second way. Unfortunately, not everything in business can be foreseen. There are circumstances that cannot be predicted. It is quite understandable that some of these circumstances can lead to the emergence of negative information. We were unable to prevent the disease. Now it is necessary to start treatment as soon as possible to avoid complications. At this stage, we solve two problems at once. First, it is necessary to eliminate the cause of the negative information. Secondly, it is necessary to neutralize the negative customers that have already formed.

Let me give you one more example from my practice. Early in my career, I worked for an IT equipment supply company. In mid-November, one of my clients placed an order for equipment, which I, in turn, had to order overseas. Being, in those days, a person with little experience, I boldly told the client that his equipment would be delivered to him before the end of the year. Alas, I was wrong. I did not take into account that in Europe, according to Catholic canons, Christmas is celebrated at the end of December, and not like we do. Therefore, from December 25, customs terminals in Europe will not work. My client's order was stuck at customs in Europe. At the end of December, I had a very unpleasant, raised conversation with a client who was extremely annoyed that his order was "stuck" at customs in Europe. After lengthy negotiations, we nevertheless came to a common decision. However, it cost me part of the profit - I had to give the client a solid discount. The relationship with the client has returned to normal.

We can say that I have solved the problem facing me in the second way. I lost money on one contract, but saved a client, with whom we had a lot of joint work later.

Third way. The reason for the negative information was not predicted at stage 1 and was not neutralized at stage 2. Customers are so "offended" with you that they reduce the volume of purchases from you and increase the volume of your competitors, telling everyone around you which incompetent partner you are and recommend have nothing to do with you. Here they are, the consequences of miscalculations !!!

What to do? First, let's answer another question. Do you really need to do anything at all? Dear reader, you might want to object to me, say: “Let me, if you do nothing, then the company will inevitably collapse !! Measures must be taken urgently !! " And, of course, you will be, to some extent, right. But I propose not to discuss this topic, but to understand the essence of the problem. I am sure that any of your actions are aimed at the development of your company, at its prosperity, at its profitability. It is quite fair to assume that some of the clients will see your decisions as correct, while others will cause sharp rejection, criticism and negativity, especially when these decisions are implemented.

I once watched the implementation of a customer-focused solution. The company's management made a decision to restructure the company's client base. The restructuring was the following process:
- ABC analysis of clients;
- Clients whose average monthly volume of purchases did not exceed the established minimum limit were offered to become partners of the second level (to make purchases not from the company, but from larger clients).

Of course, the “camp” of clients was divided into two groups. Those customers who still had the right to buy directly from the company were satisfied because the order processing speed increased dramatically (“small” customers no longer wasted time from company managers, and this time was devoted to those customers who remained). Those clients who became second-tier partners were extremely unhappy because their purchase prices were higher. This situation is shown schematically in Figure 2.


Rice. 2. Scheme of distribution of clients after restructuring.

The results of the restructuring showed that the company's turnover increased, while the workload of the company's managers decreased.

However, what about the negative information spread by clients who have become second-tier partners? To stop the spread of negative information, the company conducted a series of marketing campaigns aimed at developing second-tier partners. As a result, all the negative was removed, the further dissemination of negative information stopped.

Well, now I invite you, dear reader, to look at the spread of negative information and methods of countering its spread, as they say, with one glance and summarize:

We all live in time. Negative information does not arise by chance, spontaneously. Its occurrence is associated with our actions. Using the method "3 ways of solving problems for the dissemination of information", you can predict the appearance of negative information long before its appearance and take measures to avoid such a development of events. Sometimes it may turn out that negative information and its dissemination will have such small consequences that the need to counteract it will be more resource-intensive than eliminating the consequences of dissemination.

If mistakes are made at the stage of forecasting and the process of spreading negative information is already in full swing, then, following the principles of a good doctor, it is necessary to fight the causes of the disease. These can be revisions of the company's plans, and cancellations or adjustments. decisions taken… Many things. It all depends on the situation.

If the mistakes made have led to negative consequences, when the company has already begun to suffer losses associated with negative information and its dissemination, then the most important factor is time! The time that was lost before. Any steps to remedy the situation must be clear and consistent. Throwing from side to side will only aggravate the situation. At this stage, there is no time to first take steps to neutralize negative information, and then return the departed customers. At this stage, many processes will have to be done in parallel to each other and it is extremely important to track so that the processes do not contradict each other.